TAG Heuer
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TAG Heuer at Bukit Bintang
Location: Plaza Gurney, No. 170-G-28, Persiaran Gurney, 10250 George Town, Pulau Pinang, Malaysia
Floor G · Gurney Plaza
TAG Heuer is a Swiss luxury watch brand offering precision timepieces with motorsport heritage. The retail outlet provides the TAG Heuer experience with the brand's distinctive sport-luxury positioning.
The product range covers TAG Heuer watch collections including the Carrera (racing-inspired chronographs), Monaco (the iconic square-case chronograph), Aquaracer (professional dive watches), and Link (elegant sport watches), alongside TAG Heuer smartwatches and branded accessories. TAG Heuer's heritage in motorsport timing, including its long association with Formula One, provides the brand with authentic sport credibility that distinguishes it from other luxury watch brands. The watches feature Swiss-made automatic and quartz movements, with chronograph complications being a brand speciality. The brand also offers Connected smartwatches that combine TAG Heuer design with wearable technology. Staff provide product knowledge on watch movements, complications, and the brand's motorsport heritage. The TAG Heuer positioning sits between accessible luxury and high-end watchmaking, providing Swiss precision and sport heritage at a relatively accessible price point in the luxury watch market.
TAG Heuer watches range from RM6,000 for entry quartz models to RM30,000 and above for chronographs and limited editions. The boutique is busiest during weekends and festive gifting periods. TAG Heuer provides Swiss luxury watchmaking with the motorsport heritage that provides authentic sport credibility. The brand's positioning offers luxury Swiss quality at a more accessible price point than haute horlogerie brands. The chronograph expertise reflects the brand's timing heritage in motorsport.
The product range covers TAG Heuer watch collections including the Carrera (racing-inspired chronographs), Monaco (the iconic square-case chronograph), Aquaracer (professional dive watches), and Link (elegant sport watches), alongside TAG Heuer smartwatches and branded accessories. TAG Heuer's heritage in motorsport timing, including its long association with Formula One, provides the brand with authentic sport credibility that distinguishes it from other luxury watch brands. The watches feature Swiss-made automatic and quartz movements, with chronograph complications being a brand speciality. The brand also offers Connected smartwatches that combine TAG Heuer design with wearable technology. Staff provide product knowledge on watch movements, complications, and the brand's motorsport heritage. The TAG Heuer positioning sits between accessible luxury and high-end watchmaking, providing Swiss precision and sport heritage at a relatively accessible price point in the luxury watch market.
TAG Heuer watches range from RM6,000 for entry quartz models to RM30,000 and above for chronographs and limited editions. The boutique is busiest during weekends and festive gifting periods. TAG Heuer provides Swiss luxury watchmaking with the motorsport heritage that provides authentic sport credibility. The brand's positioning offers luxury Swiss quality at a more accessible price point than haute horlogerie brands. The chronograph expertise reflects the brand's timing heritage in motorsport.
+60 4-229 8550
Plaza Gurney, No. 170-G-28, Persiaran Gurney, 10250 George Town, Pulau Pinang, Malaysia
Floor G · Gurney Plaza
Operating Hours
Open Now
Closes at 10 pm (in 5h 10m)
Monday
10 am–10 pm Tuesday
10 am–10 pm Wednesday (Today)
10 am–10 pm Thursday
10 am–10 pm Friday
10 am–10 pm Saturday
10 am–10 pm Sunday
10 am–10 pm Overall Rating
4.9 / 5
Based on 191 Google reviews
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Photo Gallery
TAG Heuer
TAG Heuer Storefront
The exterior of a TAG Heuer watch store. The store has a modern design with a glass facade and illuminated displays. The TAG Heuer logo and name are prominently displayed above the entrance. To the left, a Chanel store is visible. To the right, a large graphic of the moon is displayed.
TAG Heuer Storefront
The exterior of a TAG Heuer store with its prominent logo and signage. The storefront features a large glass display window showcasing products on pedestals, with a vibrant blue and orange digital background. Two individuals are walking past the entrance.
TAG Heuer Storefront
The exterior of a TAG Heuer store with its prominent logo and name displayed above the entrance. The store features large glass windows showcasing watches and displays, with a modern, illuminated facade. A person is seen walking past the entrance.
TAG Heuer Storefront
The exterior of a TAG Heuer store with large glass windows displaying watches and a car advertisement. The store has a prominent illuminated sign that reads "TAG Heuer". The entrance is a double glass door.
TAG Heuer Storefront
The exterior of a TAG Heuer watch store. The store has a modern facade with large glass windows displaying watches and a large advertisement featuring a man wearing a TAG Heuer watch. The TAG Heuer logo is prominently displayed above the entrance.
Chanel and TAG Heuer Stores
The exterior of two adjacent luxury retail stores, Chanel and TAG Heuer, located in a mall. The Chanel store features a white facade with its name prominently displayed. Next to it, the TAG Heuer store has a dark facade with illuminated borders and its logo and name visible. The TAG Heuer storefront also has a large display window showcasing watches and a blue-lit background with a circular graphic. The polished floor reflects the store lights and signage. A green 'KELUAR' (Exit) sign is visible on the ceiling.
TAG Heuer Storefront
The exterior of a TAG Heuer watch and jewelry store. The store features a large glass facade with prominent TAG Heuer branding above the entrance. Inside, display cases showcase watches. A large advertisement featuring a man and a watch is displayed on the right side of the storefront.
TAG Heuer Storefront
The exterior of a TAG Heuer store with large display windows showcasing watches and advertisements. The store features prominent "TAG Heuer" signage above the entrance and on the windows. A doormat with the TAG Heuer logo is visible at the entrance.
TAG Heuer Storefront
The exterior of a TAG Heuer watch store. The store has a modern design with large glass windows and a prominent illuminated TAG Heuer logo above the entrance. Inside, displays of watches are visible. A large advertisement on the right features a TAG Heuer Carrera watch and a sports car with the tagline "Forever Chasing Tomorrow".
TAG Heuer Storefront
The exterior of a TAG Heuer watch and jewelry store. The store features a large illuminated sign with the TAG Heuer logo above the entrance. A large digital display on the right side of the storefront shows a model wearing a TAG Heuer watch with the hashtag #DontCrackUnderPressure. Inside the store, display cases showcase watches. People are seen walking by the store.
TAG Heuer Boutique
The exterior of a TAG Heuer boutique with large glass windows displaying watches. The store's name is prominently displayed in illuminated white lettering above the entrance. The windows feature graphics of watch mechanisms and display cases with watches.
TAG Heuer Logo
The image displays the TAG Heuer logo, which is a shield shape divided horizontally. The top half is green with white text reading "TAG". The bottom half is red with white text reading "HEUER". The logo has a black border.
TAG Heuer Store Display
A display window for TAG Heuer, featuring a "WE ARE BACK" sign with Formula 1 branding. Below the sign are five red traffic lights. Inside the display, watches are showcased on stands, with a prominent red watch in the center. The background features a stylized image of a cityscape or racetrack.
Luxury Watch Store Interior
The interior of a modern, upscale watch store. A large digital display on the left features a man wearing a watch. Behind it, several display cases showcase watches. The store has polished wooden floors, sleek display counters, and blue upholstered seating. In the background, other customers and staff can be seen. A sign with the word "KELUAR" (meaning "Exit" in Malay) is visible in the upper right corner.
TAG Heuer Carrera Chronometer Watch
A close-up, top-down view of a TAG Heuer Carrera Calibre 17 RS watch with a black dial and silver metal band. The watch face displays the brand logo, model name, and "Officially Certified Chronometer" text. The bezel features tachymetre markings. The watch is placed on a dark, textured surface.
Watches Display
A display case filled with various watches. In the center, a single watch with a green face is prominently displayed on a dark velvet stand. To the left and right, several other watches are arranged on individual stands. Some of the watches have silver bands and faces, while others appear to have darker bands. The display case has a glass top and sides, and the background features a dark blue and black design with some red accents.
Cityscape with Plant in Foreground
A view of a city skyline with tall buildings, including a shopping mall, seen through the leaves of a large green plant. In the foreground, the plant's leaves are prominent, with some showing developing buds. In the mid-ground, a multi-story building with a pink facade and a large sign is visible, likely a shopping center. Beyond that, various modern skyscrapers dominate the background under a clear blue sky. Below the shopping center, a street level view shows some market stalls and vehicles.
TAG Heuer Business Card
A business card for Franco Fransisco Singh, Boutique Manager at TAG Heuer Retail - Garden. The card includes the TAG Heuer logo, the company slogan "SWISS AVANT-GARDE SINCE 1860", contact information including a phone number, email addresses, and the store's address in Kuala Lumpur.
Tag Heuer Box
A black box with the Tag Heuer logo in the center. The logo is a shield shape with green and red accents and the words "TAG HEUER" inside. The box is on a wooden surface, with plants and other objects blurred in the background.
TAG Heuer Carrera Porsche Chronograph Watch
A close-up shot of a TAG Heuer Carrera Porsche Edition chronograph watch on a person's wrist. The watch has a silver dial with sub-dials, a black leather strap, and the Porsche logo is visible on the bezel. The background is blurred, showing a display case with red accents.
Two smartwatches on a wrist
A person's wrist displays two smartwatches. The watch on the left has an orange band and a black bezel. The watch on the right has a white band and a black face with "GOLF EDITION" visible on the bezel.
TAG Heuer Calibre 16 Senna Watch
A close-up shot of a TAG Heuer Calibre 16 Senna watch on a person's wrist. The watch has a grey dial with red accents and three subdials. The bezel is black with white tachymeter markings. The watch band is made of stainless steel.
Watch Case Back
The image shows the case back of a silver watch. The case back has a circular design with concentric lines. In the center, there is a logo that appears to be a stylized shield with the letters 'TAG' inside. Text around the logo reads "AUTOMATIC - 100 METERS - SAPPHIRE CRYSTAL - SWISS MADE SINCE 1860". There is also a model number or serial number visible: "EX0736" and "CAT2011". The watch has a metal link band.
Red Bull Racing Car Display
A Formula 1 Red Bull Racing car is on display in a shopping mall, with a large TAG Heuer logo prominently displayed above. The display features historical timelines and images related to TAG Heuer and racing.
Watch Display
A display case with several watches. One watch with a green face is prominently displayed on a dark velvet stand. Other watches are visible in the background, some on stands and others in display boxes. There are also watch faces displayed on a colorful background.
TAG Heuer Watch and Box
A person is holding a TAG Heuer Carrera watch with a green dial and a black alligator strap. Next to the watch is a black TAG Heuer branded box. The background is a paved area with hexagonal tiles and some grass.
Two smartwatches
A hand holds two black smartwatches with white textured bands. Both watches have a circular face with a black screen and a bezel marked with numbers and the words "GOLF EDITION" on one side. The watches are placed on a wooden surface.
Watch on wrist
A close-up shot of a person's wrist wearing a silver watch with a green dial. The watch has a metal band and a date display. The background appears to be a tiled floor or wall with a grid pattern.
TAG Heuer Carrera Watch
A person is holding a TAG Heuer Carrera watch with a silver metal band and a grey dial. The watch face shows the brand name, model, and sub-dials. In the background, other watches are displayed in a store setting, and a TAG Heuer logo is visible on a red surface.
TAG Heuer Watch
A close-up, top-down view of a TAG Heuer Link Calibre 18 watch with a silver dial and stainless steel band. The watch features a chronograph function with three subdials and a date window. The band has a distinctive, segmented design.
TAG Heuer Porsche Watch
A person is wearing a TAG Heuer Carrera watch with a black dial and red accents. The watch is on a black strap. In the background, there is a black box with the "TAG Heuer" and "PORSCHE" logos. A black leather case with the "TAG Heuer" logo is also visible.
TAG Heuer Formula 1 Advertisement
A digital advertisement displays the TAG Heuer logo and the text "WE ARE BACK" alongside Formula 1 branding. The background depicts a blurred image of a race track with starting lights.
TAG Heuer Business Card Exchange
A person wearing a TAG Heuer watch on their left wrist is being handed a business card by someone wearing black gloves. The business card displays the TAG Heuer logo and the name "Franco Fransisco Singh, BOUTIQUE MANAGER". In the background, a person wearing a mask and a dark t-shirt is visible behind a glass display case. A bottle of water and a smartphone are on the counter in the foreground.
Watch Caseback
The back of a metal watch case is shown, with a metal band attached. The caseback is circular and engraved with text. The brand name TAG Heuer is visible, along with "Gran CARRERA" and "CE 1860". The watch appears to be worn and has some signs of rust or discoloration.
Mall Interior with Watch Display
A person's wrist wearing a green-faced watch is in the foreground, with a view of a modern, well-lit shopping mall interior in the background. Several luxury brand storefronts are visible, including Chanel and Tag Heuer, featuring illuminated displays and mannequins. The mall has a polished floor and a high, multi-layered ceiling with integrated lighting.
Wristwatch
A person's arm wearing a black smartwatch with a light blue face. The watch has a black band with perforated holes. The watch face displays time and other metrics. The background appears to be a dark, textured surface, possibly a counter or display case in a retail environment.
TAG Heuer Watch Display
A display case featuring a TAG Heuer watch with a pink strap, set against a backdrop with the TAG Heuer logo and Formula 1 branding. The watch is showcased prominently in the center of the display. The background shows the interior of a store with other watch displays and branding elements.
Watch Store Display
A person in a suit is interacting with a customer in a watch store. A watch is displayed in a box on the counter, and other watches are visible in display cases. A framed picture of a man is on the wall. The store's branding is visible on the wall and on watch boxes.
Christmas Display with Watches
A festive display featuring a small, shiny red figurine dressed as a character, holding a candy cane. The figurine is positioned in front of a display of watches. To the left and right of the figurine are watches with green and yellow faces, respectively, presented on red velvet stands. In the background, more watches are visible in display cases, along with a large candy cane decoration. The overall scene suggests a holiday-themed window display for a watch retailer.
Toy Figure with Megaphone
A close-up shot of a shiny red toy figure sitting on a black director's chair. The figure has a white helmet-like head with two black dots for eyes and is holding a light blue megaphone in its right hand. The figure's legs are crossed, and its feet are visible. The background is blurred with bokeh lights, suggesting it might be a display in a shop window or a similar setting.
TAG Heuer Watch in Box
A close-up shot of a TAG Heuer Carrera watch with a black leather strap, presented in its original black box. The watch face is dark grey with gold-toned hands and hour markers. The box has the TAG Heuer logo and "SWISS AVANT-GARDE SINCE 1860" printed on the inside lid.
Window Display with Red Figures
A festive window display features several shiny red figures dressed in racing suits. A large figure stands on a red box with a white ribbon that says "TAG Heuer". Smaller figures are also present, one on a white wheeled cart with a camera. Red boxes with the TAG Heuer logo are part of the display. The background shows reflections of lights and a digital screen.
Tag Heuer Connected Golf Challenge
An indoor golf challenge event sponsored by Tag Heuer, featuring a putting green and promotional signage. In the background, stores like Calvin Klein and AX Armani Exchange are visible.
Mini Golf Event
A group of people stand behind a green barrier with a miniature golf course in front of them. A sign with the TAG HEUER logo is visible on the barrier. The background appears to be a retail environment with storefronts and displays.
